We took the principle of advertisements and applied it to education. In order to make study easier and more effective, we developed a system that allows students to tap into their learning the way advertisements have been tapping into our subconscious. By using study notes which are condensed into fun memorable images and quotes, the lessons we offer for free can be continually reinforced so they stick with you in the exam. Stick them in places you look at in your day-to-day life and let the results talk for themselves.